RetailNext - Smart People Counting System & In-Store Analytics
The first technology platform to bring e-commerce style shopper analytics to brick-and-mortar stores, brands and malls, RetailNext – Instore analytics and people counting system is a pioneer in focusing entirely on optimizing the shopper experience. More than 250 retailers in over 50 countries have adopted In Store Analytics by Retail Next’s software and retail expertise to better understand the shopper journey in order to increase same-store sales, reduce theft and eliminate unnecessary costs. RetailNext is headquartered in San Jose, CA. Go beyond traditional retail traffic counting and conversion metrics and begin to understand the complete in-store shopper experience.
Gain deep insights into your shoppers
RetailNext offers complete instore insights into each of your stores including:
- How many shoppers are coming in?
- Who are they?
- Where do they go?
- What do they find engaging?
- Why are and aren’t shoppers coming in, engaging, or buying?
How our people counting solution works
The most advanced Retail People counting system available
Request Your Free Demo Today!
PEOPLE SOUNTING SOLUTIONS
Marketing
Operations
Loss Prevention
Omnichannel Retail
Mobile Engage™
Shopping Centers
RetailNext Footfall counting technology works through a series of steps
COLLECTION
ANALYSIS
VISUALIZATION
INSIGHTS
Advanced People Counter Solution
Add texture to your traffic
Go beyond basic footfall traffic counting by leveraging data from Wi-Fi enabled smartphones. Get powerful instore insights such as visit duration, unique traffic, pass-by traffic, visit frequency, and entrance path analytics.
True traffic measurement
Automatically exclude store staff from traffic counting and key KPI metrics. Isolate employee paths to create complete interaction analysis of shoppers and sales associates.
Optimize staff
The next-generation sensor for shopper measurement.
Adaptable. Powerful. Elegant.
Aurora allows retailers to optimize the shopping experience by going beyond traditional traffic counting and conversion. From outside the store, to the entrance, and onto the shopper’s mobile device, Aurora simplifies shopper behavior measurement with an all-in-one device built for the future of retail.
Retail Lab Technology
Retail Labs to innovate and test concepts prior to roll-out.
Simple A/B testing
Focus on how specific store elements and changes impact the business. Optimize for growth and sales.
Understand the full shopper journey
Full path analytics to track shopper paths and how these experiences directly impact the bottom line. Evaluate the full set of in-store technology to decide what to deploy across the store network.
Test new store concepts
In-Store Marketing
Deliver magical retail with proven in-store marketing.
The in-store journey - start to finish
Optimize window and displays effectiveness
Ensure product placement and displays drive exposure and engagement. Validate store layout and campaigns. Merchandise for increased business performance.
Smarter mobile marketing
Retail Operations
Execute corporate retail operations’ strategies to create a friction-free retail experience.
Benchmark your stores with Traffic 2.0
A ‘virtual’ view into your store and trends
Access the RetailNext platform from a web browser and provide access based on role. Through the mobile app, view real-time data and video on the go. Receive reports directly to your inbox. Ensure flawless execution of store promotions and marketing activity.
Direction mapping
Optimize fitting rooms
Retail Loss Prevention
Beyond video management. Investigate faster. Reduce shrink.
Pinpoint investigations with security and POS events tied to video
Remotely investigate with web and mobile applications
Identify risk early with POS exception reporting and Search
Omnichannel Retail
Leverage omnichannel retailing data for in-store engagement.
Map activity offline to online
Online activity in the store
Mobile Engage™
Drive shopper experience with personalized recommendations, offers and content.
No app required.
Mobilize the in-store experience
Shopping Centers
Your shopper experience re-imagined.
Optimize the marketing budget
Create an ROI for Marketing.
Driving leasing strategy
Our Clients
Frequently Answered Questions
What is a people counting system and how does it work?
A people counting system uses sensors and cameras to track foot traffic in retail stores, malls, and public spaces. These systems count the number of people entering and exiting, providing real-time insights into visitor behavior and store performance.
What are the benefits of a retail footfall counter?
Retail footfall counters help measure store performance, optimize staffing, analyze peak hours, and improve marketing strategies. They are essential for data-driven decision-making in retail.
Is the data from people counting sensors available in real time?
Yes, RetailNext systems provide real-time analytics through dashboards and alerts, enabling immediate decision-making and performance tracking.
How does people counting support in-store analytics?
People counting system data feeds into in-store analytics platforms, offering insights into visitor trends, dwell time, and conversion rates when integrated with POS systems.
Who is RetailNext?
The first technology platform to bring e-commerce style shopper analytics to brick- and- mortar stores, brands, RetailNext is a pioneer in fastening entirely on optimizing the shopper experience. Through its centralized SaaS platform, RetailNext automatically collects and analyzes shopper purchasing
behavior,providing retailers with insight to improve the shopper experience in real-time. More than 400 brands in over 90 countries have adopted RetailNext’s analytics software RetailNext is headquartered in San Jose, CA.