RetailNext - In store analytics

The first technology platform to bring e-commerce style shopper analytics to brick-and-mortar stores, brands and malls, RetailNext – In store analytics is a pioneer in focusing entirely on optimizing the shopper experience. More than 250 retailers in over 50 countries have adopted In Store Analytics by Retail Next’s software and retail expertise to better understand the shopper journey in order to increase same-store sales, reduce theft and eliminate unnecessary costs. RetailNext is headquartered in San Jose, CA.

For years, we have partnered with global retail brands to help them measure store performance, identify opportunities for growth, implement strategies that drive results, increase capital savings, and boost bottom-line sales with In Store Analytics by Retail Next.

Robust and scalable, the patented In Store Analytics by RetailNext platform uses best-in-class video analytics, Wi-Fi detection of mobile devices (including Bluetooth), data from point-of-sale systems, and other sources to inform retailers about how customers engage with their stores. This comprehensive and highly versatile platform easily integrates with a number of store data sources, including promotional calendars, staffing systems, and even weather services to analyze how numerous factors impact shopping behavior thus elevating the In Store Analytics by RetailNext to the top. It gives retailers the ability to identify opportunities for growth, execute change, and measure success.

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In Store Analytics by Retail Next in store analytics - we are not defying pricing rules ecommerce firms - In Store Analytics by Retail Next

How We Got Here

RetailNext was founded by engineers during their tenure at Cisco Systems. They recognized that to stay competitive with e-commerce providers, brick-and-mortar retailers need business intelligence tools dedicated to in store analytics. Having developed advanced solutions for a number of other industries at Cisco, the team applied their years of experience to creating an analytics platform that would address the needs of retailers around the world.

In 2007, RetailNext (formerly BVI Networks) established its headquarters in San Jose, California. We’ve received the support of talented professionals from proven technology companies such as Google, Oracle, Salesforce, Cisco, Motorola, IBM, Symantec, Intel, VeriSign, Palm Computing, and Accenture. In addition, RetailNext In Store Analytics has fused our technology experts with professionals who have had years of experience at top-tier retailers and CPG companies such as Saks Fifth Avenue, Tiffany & Co, Bloomingdales, Macys, Lancôme, Polo Ralph Lauren, Tommy Hilfiger, L’Oreal, Unilever, and Colgate. Together, our team has engineered the most advanced in store analytics platform that is able to address the unique needs of retailers around the world.


By transforming the way retailers measure their performance, RetailNext has become the leading in store analytics provider and is rapidly growing into a global technology innovator.

How it works

The most advanced in-store analytics solution available
In Store Analytics by Retail Next in store analytics - inputs and outputs - In Store Analytics by Retail Next

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